Industry
Oil & Gas
Fueling a Seamless Global Web Presence for Gulf Oil
Challenges
Scaling the Digital Divide Across Regions
Gulf Oil, a leading brand in the Oil & Gas sector, faced a problem as its website design was not customised for different geographies with regards to its content, brand image, and identity. A geo-localised website with the latest technology was to be created while keeping cloud data storage requirements in mind.
Solutions
Engineering a Scalable, Unified Web Ecosystem
HGS Interactive adopted a customer-first digital experience strategy, creating a scalable digital roadmap that aligned with Gulf Oil’s business goals and customer journeys. This included designing 25+ geo-specific websites using a Headless CMS for centralised content control and omnichannel delivery.
Technical SEO enhancements, schema markup, a mobile-first UI/UX approach, and enterprise-grade security were all incorporated to build a robust and future-ready platform.
Outcomes
Delivered a seamless, secure, and scalable global web presence with centralized content management. Enhanced customer experience through interactive tools and geo-specific websites.
User Experience
Enhanced user experience to access information in minimum clicks
Interative Tools
Built interactive tools to find products, dealers and Gulf office locations
Secure Platform
Built a secure and user-friendly web platform for content management
Unified Backend
Centralized CMS and server deployment for global reach
NYC – Chicago – Austin – London – Mumbai